Sustainability
Circularity Made Simple
Real Impact, Right Now
At Viscount, sustainability is at the heart of everything we do. As a joint venture between Pact Group and Morrison & Co, we’re driven by a clear vision: a world without single use. Our circular packaging solutions go beyond waste reduction — they safeguard products, conserve resources, and streamline operations across the fresh grocery supply chain.
With more than 30 years of experience leading the shift to a circular economy, our reuse model empowers customers to significantly cut CO₂ emissions and reduce product damage – delivering environmental and operational benefits in one smart move. We don’t just talk about impact; we engineer it.
Join us in making circularity simple. Because building a sustainable future isn’t someone else’s responsibility – it’s all of ours.
Reuse vs Recycling
Reuse and recycling are not the same
Recycling is a positive step – but reuse goes further, delivering greater savings in both carbon emissions and costs.
Recycling requires energy-intensive processes like shredding, granulating, and remanufacturing. Reuse, on the other hand, keeps supply chain solutions, such as produce crates, in circulation longer, helping to reduce both waste and emissions.
Waste Hierarchy
Most and Least Favourable Processes
-
Reduce
-
Reuse
-
Recycle
-
Recover
-
Dispose
Recycling Process versus Reuse System
- Collect 1 Collect
- Sort 2 Sort
- Shred 3 Wash/ Quality Inspect
- Pulp, Filter & Screen 4 Redistribute
- De-ink & Bleach 5
- Dry 6
- Remanufacture 7
- Redistribute 8
Fight Food
Waste
Unlike single-use cardboard, our RPCs won’t crush or collapse when wet. And unlike timber, our Bulk Bins won’t split or pierce produce. This helps to preserve freshness and fight food waste.
The Local Circular
Economy in Action
Every day, we’re innovating to deliver more sustainable solutions. Every day, we’re working to create smarter, more sustainable solutions. We’re committed to closing the loop by recycling our crates at the end of their life. This helps reduce waste and ensures valuable materials are recovered and reused responsibly.
RPC’s sorted, washed
and inspected
Collapsed crates are collected from Retailer’s DC, or markets streamlining returns.
Collapsed crates collected
by produce growers
RPCs are sorted, washed, and thoroughly inspected to meet strict hygiene and quality standards. This process ensures every crate is safe, clean, and ready for reuse in the supply chain.
RPCs filled
at farm
RPCs are filled with fresh produce right at the farm, locking in quality from the start.
This ensures every crate delivers clean, safe, and ready-to-sell goods all the way to retailers.
Full crates delivered
to market
Full crates are delivered straight to the retailer’s distribution center, ensuring fresh produce arrives safely and efficiently. This seamless transfer keeps supply chains moving and shelves stocked with quality goods.
Crates delivered to retail store
Crates arrive at the retailer as point-of-sale solutions, ready to showcase fresh produce straight from the farm.
Empty crates delivered
to retailer’s DC or markets
Empty crates delivered to retailer’s DC or markets.
RPC’s sorted, washed
and inspected
Collapsed crates collected
by produce growers
RPCs filled
at farm
Full crates delivered
to market
Crates delivered to retail store
Empty crates delivered
to retailer’s DC or markets
Contact Form
Whether you’re starting your circular journey or scaling it, Viscount is your partner in building a smarter, cleaner, and more efficient supply chain.
